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Brand Experience

Brand Experience: Branding is more than logos; it’s a language. It is the manner in which a brand speaks, interacts, behaves and presents itself to all its stakeholders including employees, suppliers, customers and the board. It is a summation of the experience that people connect with and feel for a particular organisation, brand or offering.

At widepool, we create meaningful experiences for brands and businesses to connect better with their customers. We partner with businesses looking to launch a new brand or business category as well as with existing brands who need to redefine their current personality.

We look at current market dynamics, understand our client’s business model and their customers better and co-create brand strategies that define their approach. Our design thinking methods enable us to look beyond the few design touch points that trigger ideas across various aspects of our client’s business.

Brand Strategy & Design

  • Visual Business Model
  • Brand Concept and Brand Name Logic
  • Brand Strategy and Direction
  • Brand Design Touchpoints (including the brandmark (logo), colour schemes, illustrations, stationery and specific collaterals)

Packaging & Displays

  • Packaging Graphics
  • Packaging Extensions (for multiple variants)
  • Modern Trade Display Mechanisms

Design Research

  • Customer journey mapping
  • Observational Studies
  • Ethnography


  • Quantity over quality
  • Time bound idea generation
  • Mind Mapping
  • Multi disciplinary collaborative sessions for holistic perspective
  • Digital Design (mobile ui + web)

    Reaching customers through newer and multiple channels is paramount. In a world where the largest book store is located on the web and where people use their devices to hear or read the news, brand experiences need to have smooth transition in the digital space.

    At widepool, we extend the brand experience into the digital world of mobile apps and the web to keep your customers always connected. We challenge notions of how a particular interface would function, ask a lot of questions by putting ourselves in the customer’s shoes.

    The challenge in a world of over several billion app downloads is exciting for us to create better experiences that can function across devices.

    What We Do?

    Mobile UI/UX

    Brand Web Presence

    Design Research


    Collaborative Spaces

    The way people work is changing. From specific silo structures to cross-functional teams, the transition reflects the need for greater collaboration among individuals and teams. Speciality retail, airports in particular demand a coming together of various parties to ensure standards are met. Educational institutes need to consider spaces that encourage collaboration at a young age.

    While working methods are changing, the spaces haven’t changed that much. At Widepool, we collaborate with our clients in creating spaces that encourage greater productivity.

    Product Design

    Successful collaboration demands the right tools. Ever so often, when we have been designing spaces, there has always been the need for customised elements such as furniture. In a collaborative world it becomes harder to find the right (readily available) furniture product or accessory that could suit a teams need.

    Having designed our own furniture for our needs, we now offer custom furniture designed to suit collaborative space. Product design is a new offering from widepool, and currently we offer custom furniture designs for collaborative spaces such as offices and schools.

    Big ideas.
    Home grown.

    We are a young, progressive and futuristic Web Design company which is headquartered in Bangalore offering complete web designing and web development solutions. Today, website designing is all about understanding the medium thoroughly to convey the message and promote the brand in the most dynamic way, of course without being loud and pestering.

    Galaxy Nexus
    • Bears Type

    • Salon Spaces illustrations

    • Leadership Series #3

    Our Services

    WIDEPOOL services includes wide range of innovative, Creative, Quick & Quality Website Designing, Web Development, Web re-modeling, SEO Services, Website maintenance etc..So, Welcome to WIDEPOOL. Your search finally ends here!!


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    Our Address

    # 43, 1st Floor, Krishna Building
    3rd Cross,Chokkasandra Road
    Bangalore - 560057

    Email : hrd@widepool.com